Pinterest Creator is a brand account for and about the people who create on Pinterest. My team at DEPT® was tasked with creating compelling, social-first content to drive ongoing hype and awareness which celebrates the creators, while also educating those who are new to the platform. Utilizing trending pins & cultural moments, we set out to build a consistent look & feel across all creative executions that would spark excitement and drive users to create on the platform.
As a designer on the account, I created storyboards & handled some light motion graphics.